AFM understands that health care institutions need competitive pricing so that they can keep patient care costs down and continually improve the quality of care. AFM identifies health care institutions with strong risk performance factors, and provides them with market-leading broad coverage and engineering services at competitive rates. Better risks deserve better insurance programmes—this is our core principle.
Consistent annual growth, as depicted by this chart, lets us know that clients think our price, product and service offering is competitive in the market.
However, a program based solely on price doesn't consider all the factors essential for the kind of long-term partnerships that we believe are important to delivering maximum value. Therefore, in addition to providing a competitively priced program, AFM works with health care clients to: