AFM understands that health care institutions need competitive pricing so that they can keep patient care costs down and continually improve the quality of care. AFM identifies health care institutions with strong risk performance factors, and provides them with market-leading broad coverage and engineering services at competitive rates. Better risks deserve better insurance programmes—this is our core principle.

Consistent annual growth, as depicted by this chart, lets us know that clients think our price, product and service offering is competitive in the market.

However, a program based solely on price doesn't consider all the factors essential for the kind of long-term partnerships that we believe are important to delivering maximum value. Therefore, in addition to providing a competitively priced program, AFM works with health care clients to:

Find out why long-term partnerships matter.

Explore ways to begin partnering


Stabilise pricing by taking a long-term view

Taking a long-term view helps reduce short-term pricing volatility—an important factor when selecting an insurance partner.

Insurance pricing volatility is a frustrating reality. Even when a hospital or nursing home property values and business income remain unchanged, their costs can vary significantly year to year. Although clients may enjoy better pricing in a soft market, a hard market may yield double-digit increases that exceed their budgetary constraints. Because AFM is less reliant on reinsurance pricing, we can reduce our health care clients' exposure to third-party pricing volatility—helping them maintain a manageable budget.


Reduce cost by improving risk profile

The practical application of creative thinking and engineering solutions can help health care clients lower their long-term cost of risk.

Premium cost is directly tied to exposure. AFM works with clients to identify where exposures can be reduced, often resulting in a more competitive offering. Read this enVision article to see how AFM worked with a broker and the broker's prospective client to improve the client's risk profile and prevent them from exposing their patients to potential catastrophic property loss.